The Complete Idiot's Guide to Starting and Running a Bar(ISBN=9781592576968) 英文原版 115盘 下载 pdf txt 电子版 mobi snb docx

　Where everybody knows their name…

　Whether their dream bar is a comfortable neighborhood joint

or a nightclub teeming with entertainment, readers can achieve

their goal with this step-by-step guide. They’ll learn how to focus

their vision for their bar, how to build a business plan, what they

need to know about mixology and food service, how to deal with

vendors and employees, and everything they need to know about

advertising and marketing.

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　　Steven Johns is an independent consultant specializing in bar

and nightclub operations, training, and marketing.

　　Carey Rossi managed restaurants and wrote training programs for

the Chart House restaurants before devoting her life to writing

about food and nutrition. She contributed to the second edition of

The Complete Idiot’s Guide® to Starting a Restaurant.

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书籍介绍

Where everybody knows their name…

Whether their dream bar is a comfortable neighborhood joint or a nightclub teeming with entertainment, readers can achieve their goal with this step-by-step guide. They’ll learn how to focus their vision for their bar, how to build a business plan, what they need to know about mixology and food service, how to deal with vendors and employees, and everything they need to know about advertising and marketing.